The Role of Artwork in the Corporate World
Artwork in the corporate world serves as more than just decor. Artwork actively contributes to an enhanced work environment, encourages creativity, supports productivity, and helps to shape a cohesive and recognizable corporate identity.
Integrating art thoughtfully into corporate spaces can have meaningful benefits that extend beyond aesthetics, impacting organizational culture and performance.
Enhancing the Environment
Artwork in the office fosters connections, creativity, and socialization. A 2021 study by the Harvard Graduate School of Education found that exposure to art stimulates innovative thinking, which is beneficial in a workplace focused on problem-solving and brainstorming. Additionally, art can act as a conversation starter, facilitating social connections among team members.
Art in the office also promotes learning and personal growth among employees. According to the National Endowment for the Arts, groups engaging in art workshops score significantly higher on recall, problem-solving, and discussion-based tasks, indicating that art helps create a more informed and self-satisfied workforce. Integrating art into the office encourages creativity, curiosity, and cultural appreciation, leading to more productive and fulfilling employee experiences.
Impacts on Employee Productivity
Art enhances workplace productivity by creating an engaging environment that reduces stress, fosters creativity, and promotes a sense of community among employees. According to a study by Capital One, 90% of employees perform better in well-designed workplaces, highlighting the positive impact of art on overall workplace satisfaction and efficiency.
Considerations Before Starting
Process to Evaluate Your Company's Style
To ensure the artwork aligns with your company’s style, involve employees in the selection process through the following steps:
How to Evaluate Partners
When considering art partners for your company, it's crucial to assess their expertise, services, and alignment with your company’s vision. Here’s a comprehensive approach to evaluating potential art partners:
TurningArt collaborated with Transwestern to curate key spaces in Fountainhead Tower. The artwork selected not only captures the essence of the locale but also enhances the building’s contemporary style, fostering an immersive environment that engages tenants and cultivates a vibrant community.
Upon relocating to The District Center in Washington DC, Barnes & Thornburg, a prominent law firm, sought a carefully curated art collection. The artwork was chosen to complement the building's modern architectural design, providing visual interest while maintaining a sophisticated atmosphere.
Following an extensive renovation of their Los Angeles office space, Lincoln International partnered with TurningArt to curate a dynamic art collection. Reflecting the firm’s dedication to client success and embodying the energetic spirit of Los Angeles, the artwork adds vibrancy and contemporary flair to their workspace.
These examples illustrate how strategic art curation can enrich corporate environments, aligning with architectural aesthetics and enhancing overall workplace ambiance.
At TurningArt, our team of experienced Art Advisors and project managers work closely with private and corporate clients to help them discover, acquire, and display artwork that aligns with their unique needs and vision.
Our knowledgeable Art Advisors curate stunning and meaningful collections to boost morale and creativity. We strive to elevate your experience through a comprehensive understanding of your key aesthetic considerations.
TurningArt provides different spaces with a vast collection of contemporary artwork that can either be purchased or rented on a rotating basis, consistently engaging present and potential visitors, clients, and tenants. We are proud to offer a dynamic service that cultivates connection.
If you have any questions about Art Advisory services, the art market, or the role of Art Advisors, feel free to reach out to our team for personalized assistance.
What is corporate artwork?
Corporate artwork refers to art pieces selected and displayed within a corporate environment to enhance the aesthetic appeal, promote creativity, and reflect the company’s identity.
Is there a specific corporate artwork style?
While there is no specific style, many corporations prefer abstract art for its versatility and ability to provoke thought without being overly prescriptive.
The 'Corporate Memphis' style is also a popular trend characterized by flat, geometric illustrations.
Why is the majority of corporate art abstract art?
Abstract art is often chosen because it can evoke different interpretations, stimulate creative thinking, and fit a variety of corporate settings without clashing with existing decor.
Do corporations usually buy or lease art?
Corporations often lease art to keep their spaces dynamic and engaging. Leasing also allows for rotating collections, which can keep the environment fresh and interesting.
However, purchasing is also common if a corporation finds that a specific piece fits in well with their aesthetics.
Does it make sense for a business to buy artwork, rent it, or have a partner manage it?
The decision depends on the company’s needs and budget. Renting or having a partner manage the artwork can provide flexibility and professional oversight, ensuring the collection remains relevant and well-maintained. Buying artwork can be a good investment for long-term value and personalization.
Connect with an Art Advisor to schedule a complimentary consultation or request a customized quote.