Moving from the bustling SoBro area to the new Nashville Yards development, this leading professional services firm sought artwork that would infuse their office with a sense of place. The goal was to select art that ignites a fresh, sophisticated, and locally inspired energy, using a combination of traditional and unexpected imagery and styles. The final collection thoughtfully reflects the firm's culture and the city's unique character.
From Helen, the Art Advisor
“Curating the art for this Nashville office was an exciting collaboration. The team was wonderful to work with, providing clear direction for the design vision and aesthetic. Our goal was to create a vibrant, funky, yet sophisticated collection, ensuring the art is engaging and well-suited for a client-facing environment.
The project was a fun opportunity to incorporate unique elements that reflect the city’s character, such as a custom neon sign in the gaming area that showcases Nashville neighborhoods in a playful nod to iconic SoBro signs. We also developed a gallery wall featuring a mix of fine art prints, originals, and pieces from Hatch Show Print, a historic local print shop known for band posters. A particular highlight was commissioning a custom band poster specifically for the firm. This piece was created by a talented artist specializing in screen printing, who previously worked at Hatch Show Print, making it a truly authentic tribute to Nashville's music scene and the local team. Additionally, we partnered with this artist on a large-scale custom commission located outside the elevators, celebrating Nashville's beautiful parks.
It was inspiring to partner with a group that takes such great pride in their city and workplace. The result is a thoughtfully curated art program that reflects both the firm’s culture and Nashville’s vibrant spirit.”
From the Client:
“For our new Nashville office, we wanted an art program that would connect with our local team and reflect the city’s distinctive character. Our goal was to subtly integrate elements of Nashville's vibrant music scene and beautiful green spaces, presenting these local narratives with a fresh perspective. A key priority was achieving a sophisticated yet spirited aesthetic that would resonate well within a client-facing environment.
Working with Helen was a seamless and successful collaboration. We involved an internal project team from the local office, who were instrumental in establishing the design vision. Their participation in an incredibly valuable art vote process allowed us to align on key aesthetics and create a collection that would resonate with our team. We deeply appreciate how TurningArt helps us foster local pride by featuring local artists and talent. As a long-time trusted partner, their ability to help us create a collection that feels personal and aligned with our identity is truly special.”
To see more of TurningArt's work on-site, head over to our installation gallery. To learn more about our programs, set up a free consultation with an Art Advisor here!
